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deadaluspark wrote

The only way this comes out well if it results in paid online commenters being required to present their comments just like a political ad with "paid for by so and so" appended to each one.

Obviously, that won't fucking happen because far too many companies have far too much money invested in this sort of online reputation management. They'll clip CA's wings, but Monsanto and Correct the Record/Blueshare will still be running amok.